Challenge
How do we elevate our approach from an engineering mindset and small, incremental product improvements, to act bigger and bolder in everything we do?
The one thing
So much more than a B2B software company - DISCO is on a mission to make the law work better for everyone at every level.
The Point
Law Better
Impact
92% increase in prospects visiting DISCO website.
Outperformed LinkedIn norms by 900%.
A team united around their mission.
A whole new proposition for customers and employees
A brand with a bold new attitude, with the confidence to lead
An award-winning brand-defining game-changing campaign fronted by brand spokesperson Lady J.
1m views on YouTube in first week.
Best B2B Campaign Drum Americas Finalist & Best B2B Campaign Marketing Week Finalist
AdAge Editor’s Choice and named Best Ad on TV Worldwide