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LegalPlace: Starting a business shouldn't be a headache

LegalPlace: Starting a business shouldn't be a headache case study

By Bruno

LegalPlace is a SaaS platform that centralises all the needs of entrepreneurs - from banking and business address services to contract management and administrative obligations. It is an all-in-one tool that combines accessibility and technology to support people.

Our collaboration has resulted in a complete rebranding - web design, art direction, tone of voice, logo, UI/UX and product design - to establish LegalPlace as the benchmark for entrepreneurs.

The design is inspired by the concept of the guide, striking a balance between expertise and accessibility. The key-shaped logo embodies openness. The color palette reinforces this identity: black and white for rigor, yellow for administration and blue for digital trust. Beige softens the whole for a more human approach.

The UX/UI combines modernity and simplicity with a premium, fluid and intuitive design. The technology is at the service of the user to offer clear navigation and tailor-made support.

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