
Drummond Central
We’re an award-winning independent creative agency helping like-minded clients realise their ambitions.
Case studies


bet365 | Never Ordinary: Breaking News

bet365 | Play Safe

Dreams | Finding You a Bed That Loves You Back

FAGE | “This Ain’t No Yogurt Baby”

Fentimans | Botanically Brewed. Fentiman Approved.

Greggs | Bag Some Joy: The Game Show

Greggs | Greggs X PlayStation

Greggs | Greggs X Primark

Greggs | Nigella launches the Greggs Christmas Menu

LA7 | Tackling Covid-19 on a Regional Level

NHS | Change of Heart

NHS | Digital Weight Management

North East Mayoral Combined Authority | Leading The North East Into a Limitless Future

Stoke City Football Club | Kit Launch 24-25

Sunderland City Council | We all make Sunderland

Triumph Motorcycles

Triumph Motorcycles | T-Series

True Solicitors | Rebrand
About Drummond Central
We’re a 20-year-old, fiercely independent, employee-owned creative agency from the North East.
We love working with like-minded businesses with big ambitions to create truly distinctive, effective work.
We’ve helped to build and transform brands like bet365, Greggs, Fentimans, Triumph Motorcycles and Dreams.
We’re not for everyone, and that’s a good thing.
It means we’re 100% for some people.
We’re for the ambitious.
- Services (5)
- Creative & Advertising
- Design
- Full-service
- Production
- Strategy
- Sectors (10)
- Automotive
- Food
- Gaming
- Healthcare
- Leisure and entertainment
- Non-alcoholic drinks
- Not for profit
- Sport
- Alcoholic drinks
- Charities
Team

Alex Evans – Senior Account Director
Alex has a degree in Marketing Management, multiple IPA qualifications and years of experience in client services within the advertising industry. At Drummond…

Dan Appleby – Managing Director
Dan has over 20 years working in strategic, creative agencies, starting in London before returning to his native north east in 2008. He has consulted and…

Joanne MacLauchlan – Senior Account Director
Jo has worked in the marketing industry for almost 20 years, and all of those years have been at award winning, independent agencies. Many of those years’…

Julie Drummond – Chair
With a master’s degree in marketing from the University of Northumbria, a bachelor’s degree from the University of Sunderland and a PGC from CIM, Julie has been…

Kev Hughes – Creative Director
With over 20 years experience, Kev Hughes, one of Drummond Central’s Creative Directors. With a talent for crafting compelling brand narratives and standout…

Kev Lynn – Creative Director
As a Creative Director and Ops Board Member at Drummond Central, Kevin has been a cornerstone of the agency for nearly 14 years, playing a key role in shaping…

Neil Caffery – Planning Director
Neil has been advising brands and agencies on strategy since 1998 and much of that time he ran his own strategic insight consultancy working across household…

Nichola Elgie – Senior Account Director
Nichola was named NEMA’s Marketer of The Year in 2021 in recognition for her work at Drummond Central, for clients such as Greggs, Prime Video and KitKat. As a…
